CSIT 155 Schedule Spring 2019

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Complete Assignment Instructions on Canvas Assignments Pages

DUE DATE ASSIGNMENT POINTS
Class Introduction
1.22 Email Check in. Write Intro Post on Canvas 5
PART ONE: The Basics of Social Media
1.23 - 1.28 WEEK 1: Prepping for Class 27
Tuesday Do introductory reading. Watch video.  
Wed - Fri Sign up for blog. Write 1st Blog Post of the week. Post Blog URL on Canvas & email to instructor.  
Monday Comment on 3 - 4 Classmates Post 1. Add their names as your blog post #2.  
1.28 - 2.4 WEEK 2: Intro to Social Media & Online Marketing for Business 10
Mon - Thurs Do Reading. Write 1st Blog Post of the week  
Monday Comment on 3 - 4 Classmates Post 1. Add their names as your blog post #2.  
2.4 - 2.11 WEEK 3: Communication between Business and Customer 25
Tues - Thurs Do Reading. Write 1st Blog Post of Week 3  
Monday Write 2nd Blog Post of the week and comment on groups members posts.  
2.11 - 2.19 WEEK 4: Aesthetics, Design, and Branding 21
Mon - Thurs Do reading. Write 1st Blog Post of the week  
2.15 - 2.18 President's Weekend
Tuesday Write 2nd Blog Post of the week and comment on groups members posts.  
PART TWO: Your Business, Your Plan of Action
2.19 - 2.25 WEEK 5: Identifying and Defining Your Target Market 25
Tues - Thurs Do Reading. Write 1st Blog Post of the week  
Monday Post your business on the Discussion Board. Write 2nd Blog Post of the week  
2.25 - 3.4 WEEK 6: Inside a Business Facebook Page 27
Thursday Sign up for a FaceBook Business Page. Post URL on Canvas  
Monday Write 1st Blog Post of the week. Like everyones FaceBook Business Page  
PART THREE: Creating Compelling Content
3.4 - 3.11 WEEK 7: Engaging your Customers: Facebook Strategy 22
Thursday Write 1st Blog Post of the week  
Monday Plot content for your business page. Write 2nd Blog Post of the week  
3.11 - 3.25 WEEK 8: Get Visual: - Instagram - Let a picture tell the story 34
Thursday Write 1st Blog Post of the week. Sign up for Instagram or other visual network. Post URL on Canvas.  
3.18 - 3.22 SPRING BREAK
Monday Write 2nd Blog Post of the week  
3.25 - 4.1 WEEK 9: Twitter: Sharing your thoughts in 140 letters or less 27
Thursday Set up your Twitter Business Account. Post URl on Canvas.  
Monday Do the 2nd activity. Write 1st Blog Post of the week  
4.1 - 4.8 WEEK 10: Blogging for Business 20
Thursday Write 1st Blog Post of the week  
Monday Write 2nd Blog Post of the week  
PART FOUR: Marketing & Advertising Your Brand
4.8 - 4.15 WEEK 11: Email Marketing 27
Thursday Write 1st Blog Post of the week  
Monday Do Project Activity  
4.15 -4.22 WEEK 12: Using Other Online Tools 20
Thursday Write 1st Blog Post of the week  
Monday Do Project Activity. Write 2nd Blog Post of the week  
4.22 - 4.29 WEEK 13: Online Advertising: Analysis of the marketplace. 15
Thursday Write 1st Blog Post of the week  
Monday Do Project Activity. Write 2nd Blog Post of the week  
4.29 - 5.6 WEEK 14: Developing Online Advertising: 20
Thursday Write 1st Blog Post of the week  
Monday Do Project Activity. Write 2nd Blog Post of the week  
PART FIVE: Analyzing Data
5.6 - 5.13 WEEK 15: Optimizing Yourself and the Company 20
Thursday Write 1st Blog Post of the week  
Monday Do Project Activity  
5.13 - 5.20 WEEK 16: Changes in Web 2.0 15
Thursday Write 1st Blog Post of the week  
Monday Do Project Activity  
5.20 - 5.24 WEEK 17: Wrapping it Up 20
by Thursday Write Final Blog Post of the Semester  
Schedule is tentative and can be adjusted as needed by instructor